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Case Studies

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About Me

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Travelink
Travelink
Travelink
Travelink
A travel planning tool tailored for those who enjoy exploring multiple cities.
A travel planning tool tailored for those who enjoy exploring multiple cities.
A travel planning tool tailored for those who enjoy exploring multiple cities.
A travel planning tool tailored for those who enjoy exploring multiple cities.

Scope

Scope

Scope

User research, User Interviews, Data Synthesis, Information architecture, Branding/UI Kit, Usability testing, Prototyping

User research, User Interviews, Data Synthesis, Information architecture, Branding/UI Kit, Usability testing, Prototyping

Tools

Tools

Tools

Figma, Figjam, Adobe Illustrator, Notion

Figma, Figjam, Adobe Illustrator, Notion

Role

Role

Role

UX Researcher & Product Designer

UX Researcher & Product Designer

The Problem

The Problem

The Problem

Traveling to multiple cities can be challenging when planning due to having to organize bookings for travel, accommodations, transportation, and experiences.

Traveling to multiple cities can be challenging when planning due to having to organize bookings for travel, accommodations, transportation, and experiences.

Traveling to multiple cities can be challenging when planning due to having to organize bookings for travel, accommodations, transportation, and experiences.

The Solution

The Solution

The Solution

A mobile app that streamlines trip planning, allowing users to effortlessly create multi-city journeys, collaborate with friends, import/store reservations, and add activities to their itinerary.

A mobile app that streamlines trip planning, allowing users to effortlessly create multi-city journeys, collaborate with friends, import/store reservations, and add activities to their itinerary.

A mobile app that streamlines trip planning, allowing users to effortlessly create multi-city journeys, collaborate with friends, import/store reservations, and add activities to their itinerary.

Create a trip & Invite friends!

Create a trip & Invite friends!

Create a trip & Invite friends!

Easily create your trip, including multi-city journeys, by following a few simple steps—just input your destinations and dates. Additionally, invite friends to collaborate and plan together.

Easily create your trip, including multi-city journeys, by following a few simple steps—just input your destinations and dates. Additionally, invite friends to collaborate and plan together.

Easily create your trip, including multi-city journeys, by following a few simple steps—just input your destinations and dates. Additionally, invite friends to collaborate and plan together.

Trip Hub

Trip Hub

Trip Hub

Generate an unlimited number of adventures and access both your active and past trips. Effortlessly pin your ongoing trip for convenient navigation on the home page.

Generate an unlimited number of adventures and access both your active and past trips. Effortlessly pin your ongoing trip for convenient navigation on the home page.

Generate an unlimited number of adventures and access both your active and past trips. Effortlessly pin your ongoing trip for convenient navigation on the home page.

Import & Store Reservations

Import & Store Reservations

Effortlessly save time by importing all your reservations using the forward email feature. Conveniently store essential travel documents, including your boarding pass.

Effortlessly save time by importing all your reservations using the forward email feature. Conveniently store essential travel documents, including your boarding pass.

Home Hub

Home Hub

Home Hub

Effortlessly explore a range of features, including different reservation categories, activities, saved places, notes, and the weather forecast, all conveniently accessible in one place.

Effortlessly explore a range of features, including different reservation categories, activities, saved places, notes, and the weather forecast, all conveniently accessible in one place.

Effortlessly explore a range of features, including different reservation categories, activities, saved places, notes, and the weather forecast, all conveniently accessible in one place.

Detailed Itinerary Planner

Detailed Itinerary Planner

Detailed Itinerary Planner

Gain a comprehensive insight into your journey with a detailed view of your itinerary, effortlessly enhancing your travel experience by adding exciting activities. Explore and customize your itinerary with ease.

Gain a comprehensive insight into your journey with a detailed view of your itinerary, effortlessly enhancing your travel experience by adding exciting activities. Explore and customize your itinerary with ease.

Gain a comprehensive insight into your journey with a detailed view of your itinerary, effortlessly enhancing your travel experience by adding exciting activities. Explore and customize your itinerary with ease.

Research

In my effort to understand how travelers organize their itineraries, I conducted user interviews. From research and budgeting to setting dates, making bookings, and addressing post-travel considerations, individuals navigate through various phases during trip planning. My questions aimed to uncover the challenges and specific needs they encounter throughout these stages. Following that, I delved into market research to comprehend the existing solutions and pinpoint areas that could be enhanced.

In my effort to understand how travelers organize their itineraries, I conducted user interviews. From research and budgeting to setting dates, making bookings, and addressing post-travel considerations, individuals navigate through various phases during trip planning. My questions aimed to uncover the challenges and specific needs they encounter throughout these stages. Following that, I delved into market research to comprehend the existing solutions and pinpoint areas that could be enhanced.

Interview Overview

Demographic

Male and Female aged between 23 to 35

Male and Female aged between 23 to 35

Interview Method

30 Minute google meet calls

30 Minute google meet calls

Number of Participants

6

6

Target Audience

Frequent Travelers

Frequent Travelers

Interview Insights

Matilda

Frequent Traveler

“Using my email to track bookings has its challenges. Sometimes, lack of internet or the need to search through emails arises. That's why I often opt for screenshots – they're quicker to access.”

Matilda

Frequent Traveler

“Using my email to track bookings has its challenges. Sometimes, lack of internet or the need to search through emails arises. That's why I often opt for screenshots – they're quicker to access.”

Matilda

Frequent Traveler

“Using my email to track bookings has its challenges. Sometimes, lack of internet or the need to search through emails arises. That's why I often opt for screenshots – they're quicker to access.”

Cecilia

Frequent Traveler

“I wish there was this one spot where I could have it all neatly organized.”

Cecilia

Frequent Traveler

“I wish there was this one spot where I could have it all neatly organized.”

Cecilia

Frequent Traveler

“I wish there was this one spot where I could have it all neatly organized.”

Kathy

Casual Traveler

“If it’s a big group, what’s challenging for me Is coordinating and time management.”

Kathy

Casual Traveler

“If it’s a big group, what’s challenging for me Is coordinating and time management.”

Kathy

Casual Traveler

“If it’s a big group, what’s challenging for me Is coordinating and time management.”

Cecilia

Frequent Traveler

“When you travel with five or six people there’s too many to account for and so many feelings to consider. “

Cecilia

Frequent Traveler

“When you travel with five or six people there’s too many to account for and so many feelings to consider. “

Cecilia

Frequent Traveler

“When you travel with five or six people there’s too many to account for and so many feelings to consider. “

Affinity Mapping

Upon completing user interviews, I compiled the gathered insights and was able to see recurring patterns.

Upon completing user interviews, I compiled the gathered insights and was able to see recurring patterns.

Key Findings

01

Many users use tools such as Gmail, Google docs , Google sheets, and Notion for collaborative itinerary planning.

01

Many users use tools such as Gmail, Google docs , Google sheets, and Notion for collaborative itinerary planning.

01

Many users use tools such as Gmail, Google docs , Google sheets, and Notion for collaborative itinerary planning.

02

Users expressed difficulty in managing multiple bookings while traveling and wished for a centralized platform to streamline the planning process.

02

Users expressed difficulty in managing multiple bookings while traveling and wished for a centralized platform to streamline the planning process.

02

Users expressed difficulty in managing multiple bookings while traveling and wished for a centralized platform to streamline the planning process.

03

Large group travel has many challenges in coordination activities and collaboration plays a crucial role especially having to accommodate to diverse preferences.

03

Large group travel has many challenges in coordination activities and collaboration plays a crucial role especially having to accommodate to diverse preferences.

03

Large group travel has many challenges in coordination activities and collaboration plays a crucial role especially having to accommodate to diverse preferences.

04

Planning a group trip often poses a challenge for users as they struggle to reach a consensus due to varying opinions and preferences.

04

Planning a group trip often poses a challenge for users as they struggle to reach a consensus due to varying opinions and preferences.

04

Planning a group trip often poses a challenge for users as they struggle to reach a consensus due to varying opinions and preferences.

Market Research- Competitve Analysis

Diverse travel apps cater to distinct needs, offering all-in-one solutions for research, planning, booking, and management or streamlined tracking of existing bookings.

Diverse travel apps cater to distinct needs, offering all-in-one solutions for research, planning, booking, and management or streamlined tracking of existing bookings.

Diverse travel apps cater to distinct needs, offering all-in-one solutions for research, planning, booking, and management or streamlined tracking of existing bookings.

Examining Wanderlog, TripIt, and Tripsy, my focus was on understanding user satisfaction and identifying notable features in each app, potentially sparking innovation opportunities.

Examining Wanderlog, TripIt, and Tripsy, my focus was on understanding user satisfaction and identifying notable features in each app, potentially sparking innovation opportunities.

The Good

Provides real-time flight alerts.

Can forward confirmation emails for flights, hotels, etc.

Able to share your travel itinerary with others.

The Bad

Can’t store ideas for an unplanned future trip.

User interface lacks user-friendly navigation.

Can’t create itineraries for group trips spanning multiple cities.

The Good

Bookmark and organize places you want to visit like restaurants, museums, and more.

Can organize travel documentation

Create detailed itineraries with time-bound activities and set up event alerts.

The Bad

Some users find essential app features behind a paywall.

The activity addition feature limits exploration to specific places, restricting broader category options.

Lacks a profile section, limiting suitability for group trips.

The Good

Can create detailed itineraries down to the hour

Collaboratively organize trips, seamlessly share expenses.

Explore pre-created trips for inspiration.

The Bad

Has too many features and try’s to solve too many problems.

Some users find the app interface cluttered, affecting usability.

Users prefer the app to focus on organizing specific plans rather than suggesting unhelpful places.

Define

After completing research via user interviews, synthesizing insights, and compiling a competitive analysis, a clear understanding of user needs emerged, allowing me to define the associated problems.

After completing research via user interviews, synthesizing insights, and compiling a competitive analysis, a clear understanding of user needs emerged, allowing me to define the associated problems.

User Persona

For the traveler who prioritizes organization

For the traveler who prioritizes organization

For the traveler who prioritizes organization

After conducting the interviews, I documented numerous goals, preferences, behaviors, and pain points, which I categorized into two distinct personas that I believed most accurately represented the users' insights. These personas continued to guide my decision-making process as I progressed with the product.

After conducting the interviews, I documented numerous goals, preferences, behaviors, and pain points, which I categorized into two distinct personas that I believed most accurately represented the users' insights. These personas continued to guide my decision-making process as I progressed with the product.

Defining The Problems

How might we help travel enthusiasts access and manage multiple bookings while on the go?

How might we help travel enthusiasts access and manage multiple bookings while on the go?

How might we help travel enthusiasts access and manage multiple bookings while on the go?

Understanding Mia and Jaime's needs and insights, my aim was to explore more deeply to discern the most critical problem to solve. By formulating (POV) statements, I crafted questions that facilitated the determination of the most effective solution.

Understanding Mia and Jaime's needs and insights, my aim was to explore more deeply to discern the most critical problem to solve. By formulating (POV) statements, I crafted questions that facilitated the determination of the most effective solution.

Prioritization

Simplify and Save: Prioritizing Essential Travel Components for Efficient Journeys.

Simplify and Save: Prioritizing Essential Travel Components for Efficient Journeys.

Simplify and Save: Prioritizing Essential Travel Components for Efficient Journeys.

Through competitive analysis and interviews, I noted numerous features that I believed could address the problem. While initially struggling to determine which features to focus on, I recognized the necessity of developing an MVP. In exploring various prioritization techniques, I landed on creating a feature set.

Through competitive analysis and interviews, I noted numerous features that I believed could address the problem. While initially struggling to determine which features to focus on, I recognized the necessity of developing an MVP. In exploring various prioritization techniques, I landed on creating a feature set.

Must Have

Must Have

Must Have

  1. Automation of reservations

  2. Detailed Itinerary

  3. Group Trip Collaboration

Nice To Have

Nice To Have

Nice To Have

  1. Real-Time Alerts

  2. Exploration

  3. Mobile Boarding

Surprising

Surprising

Surprising

  1. To Do Lists/ Notes

  2. Weather Data

  3. Calendar Sync

  4. Personalized Profile

  5. Offline Access

Can Come Later

Can Come Later

Can Come Later

Can Come Later

  1. Travel Diary

Design

With the problem distinctly outlined, I ventured into creating user flows, task flows, and sketches to create a foundation for the optimal journey the user would take. As the sketches evolved to mid and hi fidelity I made iterations along the way to make it flow better.

With the problem distinctly outlined, I ventured into creating user flows, task flows, and sketches to create a foundation for the optimal journey the user would take. As the sketches evolved to mid and hi fidelity I made iterations along the way to make it flow better.

  1. Setting up a trip

In exploring how a new user might initiate a trip, I worked through the details of creating an effective setup flow.

In exploring how a new user might initiate a trip, I worked through the details of creating an effective setup flow.

In exploring how a new user might initiate a trip, I worked through the details of creating an effective setup flow.

My goal in shaping the setup process was to give priority to key elements for multi-city planning, emphasizing dates and locations. Envisioning seamless group collaboration, I proposed the inclusion of a dedicated space for effortless tripmate invitations.

My goal in shaping the setup process was to give priority to key elements for multi-city planning, emphasizing dates and locations. Envisioning seamless group collaboration, I proposed the inclusion of a dedicated space for effortless tripmate invitations.

To gain a better understanding, I sketched lo-fis alongside the task flow, breaking down the necessary information for users to complete the flow step by step. Turning to popular apps, I delved into their design patterns to spark ideas for crafting a design that feels familiar to the user.

To gain a better understanding, I sketched lo-fis alongside the task flow, breaking down the necessary information for users to complete the flow step by step. Turning to popular apps, I delved into their design patterns to spark ideas for crafting a design that feels familiar to the user.

Lo-fidelity key screens: Set up trip

Lo-fidelity key screens: Set up trip

Mid-fidelity key screens: Set up Trip

Mid-fidelity key screens: Set up Trip

Hi-fidelity key screens: Set up Trip

Hi-fidelity key screens: Set up Trip

1

Problem:

The favorite tab on the bottom nav bar isn't valid on all screens.

1

Problem:

The favorite tab on the bottom nav bar isn't valid on all screens.

1

Problem:

The favorite tab on the bottom nav bar isn't valid on all screens.

1

Problem:

The favorite tab on the bottom nav bar isn't valid on all screens.

2

Solution:

Adjusted the bottom nav bar to highlight alerts for easy user access.

2

Solution:

Adjusted the bottom nav bar to highlight alerts for easy user access.

2

Solution:

Adjusted the bottom nav bar to highlight alerts for easy user access.

2

Solution:

Adjusted the bottom nav bar to highlight alerts for easy user access.

3

Problem:

Can they easily identify the plus button for adding cities, and how will they navigate selecting locations and dates across multiple cities?

3

Problem:

Can they easily identify the plus button for adding cities, and how will they navigate selecting locations and dates across multiple cities?

3

Problem:

Can they easily identify the plus button for adding cities, and how will they navigate selecting locations and dates across multiple cities?

3

Problem:

Can they easily identify the plus button for adding cities, and how will they navigate selecting locations and dates across multiple cities?

4

Solution:

Applied a cohesive tab bar design for easy switching between single-city and multi-city travel modes. Categorized forms by city, location, and start date. Also, updated the plus button to include text.

4

Solution:

Applied a cohesive tab bar design for easy switching between single-city and multi-city travel modes. Categorized forms by city, location, and start date. Also, updated the plus button to include text.

4

Solution:

Applied a cohesive tab bar design for easy switching between single-city and multi-city travel modes. Categorized forms by city, location, and start date. Also, updated the plus button to include text.

4

Solution:

Applied a cohesive tab bar design for easy switching between single-city and multi-city travel modes. Categorized forms by city, location, and start date. Also, updated the plus button to include text.

Test Users..

Test Users..

Test Users..

📝 Test to see if user’s can easily navigate the multi-city feature.

📝 Test to see if user’s can easily navigate the multi-city feature.

  1. Setting up reservations

With the main goal of managing multiple reservations, I focused on creating an efficient method for users to automatically import their information, saving time.

With the main goal of managing multiple reservations, I focused on creating an efficient method for users to automatically import their information, saving time.

With the main goal of managing multiple reservations, I focused on creating an efficient method for users to automatically import their information, saving time.

The process entails forwarding your email to Travelinks email, enabling data extraction through parsing technology for seamless consolidation and organization of travel plans.

The process entails forwarding your email to Travelinks email, enabling data extraction through parsing technology for seamless consolidation and organization of travel plans.

Lo-fidelity key screens: Set up reservations

Lo-fidelity key screens: Set up reservations

Mid-fidelity key screens: Set up reservations

Mid-fidelity key screens: Set up reservations

Hi-fidelity key screens: Set up reservations

Hi-fidelity key screens: Set up reservations

1

Problem:

How can the user determine that the email has been successfully copied to the clipboard?

1

Problem:

How can the user determine that the email has been successfully copied to the clipboard?

1

Problem:

How can the user determine that the email has been successfully copied to the clipboard?

1

Problem:

How can the user determine that the email has been successfully copied to the clipboard?

2

Solution:

Added a visual success indicator

2

Solution:

Added a visual success indicator

2

Solution:

Added a visual success indicator

2

Solution:

Added a visual success indicator

Test Users..

Test Users..

Test Users..

📝 Test users' understanding of the forward email method and identify their preferred approach: forwarding emails, syncing with Gmail, or manually inputting information.

📝 Test users' understanding of the forward email method and identify their preferred approach: forwarding emails, syncing with Gmail, or manually inputting information.

  1. Adding a mobile boarding pass

For added convenience, a feature has been integrated to store all travel documents, streamlining the travel process.

For added convenience, a feature has been integrated to store all travel documents, streamlining the travel process.

For added convenience, a feature has been integrated to store all travel documents, streamlining the travel process.

When conceptualizing ideas, my focus was always on the most effective way for users to access documents while on the go. For instance, envision a scenario where they're in line at the airport check-in. The objective was to ensure swift access, ideally within three clicks or less.

When conceptualizing ideas, my focus was always on the most effective way for users to access documents while on the go. For instance, envision a scenario where they're in line at the airport check-in. The objective was to ensure swift access, ideally within three clicks or less.

Lo-fidelity key screens: Add a mobile boarding pass

Lo-fidelity key screens: Add a mobile boarding pass

Mid-fidelity key screens: Add a mobile boarding pass

Mid-fidelity key screens: Add a mobile boarding pass

Hi-fidelity key screens: Add a mobile boarding pass

Hi-fidelity key screens: Add a mobile boarding pass

Test Users..

Test Users..

Test Users..

📝 Test users for their understanding of setting up the boarding pass feature and evaluate if they would utilize this feature.

📝 Test users for their understanding of setting up the boarding pass feature and evaluate if they would utilize this feature.

  1. Exploring things to do and adding activities

Integrate an exploration feature to assist travelers in planning their trips more comprehensively, enhancing the depth of their travel itineraries.

Integrate an exploration feature to assist travelers in planning their trips more comprehensively, enhancing the depth of their travel itineraries.

Integrate an exploration feature to assist travelers in planning their trips more comprehensively, enhancing the depth of their travel itineraries.

To create a seamless flow, I aimed to design two pathways for users to access "things to do" and add activities. Starting with user flows to understand their journey, I then examined existing design patterns to create a design that feels familiar to users.

To create a seamless flow, I aimed to design two pathways for users to access "things to do" and add activities. Starting with user flows to understand their journey, I then examined existing design patterns to create a design that feels familiar to users.

Lo-fidelity key screens: Explore things to do

Lo-fidelity key screens: Explore things to do

Mid-fidelity key screens: Explore things to do

Mid-fidelity key screens: Explore things to do

Hi-fidelity key screens: Explore things to do

Hi-fidelity key screens: Explore things to do

1

Problem:

The things to do tab on the bottom nav bar isn't valid on all screens. Need to reevaluate its significance.

1

Problem:

The things to do tab on the bottom nav bar isn't valid on all screens. Need to reevaluate its significance.

1

Problem:

The things to do tab on the bottom nav bar isn't valid on all screens. Need to reevaluate its significance.

1

Problem:

The things to do tab on the bottom nav bar isn't valid on all screens. Need to reevaluate its significance.

2

Solution:

Categorized “things to do” as an additional feature, and relocated to overview screen.

2

Solution:

Categorized “things to do” as an additional feature, and relocated to overview screen.

2

Solution:

Categorized “things to do” as an additional feature, and relocated to overview screen.

2

Solution:

Categorized “things to do” as an additional feature, and relocated to overview screen.

Test Users..

Test Users..

Test Users..

📝 Evaluate the effectiveness of the two different paths available and evaluate if they would utilize this feature.

Testing

After completing the hi-fi wireframes, I conducted moderated usability testing with 5 participants aged between 23 and 35. Following the insights gathered, a few adjustments were implemented.

After completing the hi-fi wireframes, I conducted moderated usability testing with 5 participants aged between 23 and 35. Following the insights gathered, a few adjustments were implemented.

Usability Objectives

01

📝 Test to see if user’s can easily navigate the multi-city feature.

01

📝 Test to see if user’s can easily navigate the multi-city feature.

01

📝 Test to see if user’s can easily navigate the multi-city feature.

01

📝 Test to see if user’s can easily navigate the multi-city feature.

02

📝 Test users' understanding of the forward email method and identify their preferred approach: forwarding emails, syncing with Gmail, or manually inputting information.

02

📝 Test users' understanding of the forward email method and identify their preferred approach: forwarding emails, syncing with Gmail, or manually inputting information.

02

📝 Test users' understanding of the forward email method and identify their preferred approach: forwarding emails, syncing with Gmail, or manually inputting information.

02

📝 Test users' understanding of the forward email method and identify their preferred approach: forwarding emails, syncing with Gmail, or manually inputting information.

03

📝 Test users for their understanding of setting up the boarding pass feature and evaluate if they would utilize this feature.

03

📝 Test users for their understanding of setting up the boarding pass feature and evaluate if they would utilize this feature.

03

📝 Test users for their understanding of setting up the boarding pass feature and evaluate if they would utilize this feature.

03

📝 Test users for their understanding of setting up the boarding pass feature and evaluate if they would utilize this feature.

04

Planning a group trip often poses a challenge for users as they struggle to reach a consensus due to varying opinions and preferences.

04

Planning a group trip often poses a challenge for users as they struggle to reach a consensus due to varying opinions and preferences.

04

Planning a group trip often poses a challenge for users as they struggle to reach a consensus due to varying opinions and preferences.

04

Planning a group trip often poses a challenge for users as they struggle to reach a consensus due to varying opinions and preferences.

Key Results

Found the tool useful for multi-city trips and group planning.

Task Completion Rate for task #3

Would use the boarding pass feature

Would use the things to do feature

Iteration

Priority Revisions

Priority Revisions

Priority Revisions

After conducting user interviews and taking what I learned from the feedback grid, I began to make iterations.

After conducting user interviews and taking what I learned from the feedback grid, I began to make iterations.

  1. Enhanced function clarity for “trip mates” feature.

  1. Enhanced function clarity for “trip mates” feature.

  1. Enhanced function clarity for “trip mates” feature.

  1. Clarify the distinction between boarding passes and flight itineraries.

  1. Clarify the distinction between boarding passes and flight itineraries.

  1. Clarify the distinction between boarding passes and flight itineraries.

  1. Unclear FAB icons

  1. Unclear FAB icons

  1. Unclear FAB icons

Branding

Moodboard

Moodboard

Moodboard

In shaping Travelink's brand values, inspiration was drawn from the essence of travel itself. The selected values—calming, refreshing, adventure, efficient, and time-saving—were carefully chosen to resonate with the experiences and aspirations of our vibrant audience, capturing the spirit of adventurous travelers.

In shaping Travelink's brand values, inspiration was drawn from the essence of travel itself. The selected values—calming, refreshing, adventure, efficient, and time-saving—were carefully chosen to resonate with the experiences and aspirations of our vibrant audience, capturing the spirit of adventurous travelers.

Logo

Logo

Logo

I explored different options when designing the logo for Travelink, aiming to capture the essence of the brand. Honing into the adventure aspect of the values, I narrowed down to the choice that best defined the brand identity.

I explored different options when designing the logo for Travelink, aiming to capture the essence of the brand. Honing into the adventure aspect of the values, I narrowed down to the choice that best defined the brand identity.

Typography

Typography

Typography

Colors

Colors

Colors

The color palette played a pivotal role in encapsulating these values. Orange, a warm hue, signifies adventure and energy. Neutral grays evoke efficiency and a sense of modernity. The primary color, teal/turquoise, represents the calming and refreshing aspects of travel.

The color palette played a pivotal role in encapsulating these values. Orange, a warm hue, signifies adventure and energy. Neutral grays evoke efficiency and a sense of modernity. The primary color, teal/turquoise, represents the calming and refreshing aspects of travel.

Results

My takeaways

What did I learn?

What did I learn?

What did I learn?

In reflecting on this project, I've realized the diversity in how people approach travel, highlighting the absence of a universal method. Navigating the challenge of addressing too many problems with a single app, I've come to appreciate the complexity involved. However, at the core of this effort is the aim to assist travelers who value organization, providing them with a dedicated space to manage diverse reservations and consolidate essential information—a tailored solution for those seeking streamlined travel planning.

In reflecting on this project, I've realized the diversity in how people approach travel, highlighting the absence of a universal method. Navigating the challenge of addressing too many problems with a single app, I've come to appreciate the complexity involved. However, at the core of this effort is the aim to assist travelers who value organization, providing them with a dedicated space to manage diverse reservations and consolidate essential information—a tailored solution for those seeking streamlined travel planning.

Next Steps

Refine Premium Features

Refine Premium Features

Refine Premium Features

Due to time constraints, I wasn't able to explore the premium features of Travelink, like offline access or real-time alerts. Moving forward, my focus is on developing a business model. This involves refining the value proposition, enhancing user engagement strategies, and strategically positioning Travelink in the competitive travel app market.

Due to time constraints, I wasn't able to explore the premium features of Travelink, like offline access or real-time alerts. Moving forward, my focus is on developing a business model. This involves refining the value proposition, enhancing user engagement strategies, and strategically positioning Travelink in the competitive travel app market.

Design the real time alerts flow

Design the real time alerts flow

Design the real time alerts flow

The real time alerts feature would provide users with up to the minute information about their travel plans.

The real time alerts feature would provide users with up to the minute information about their travel plans.

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© 2024 Designed by Alejandra Gutierrez

Interested in working together?

© 2024 Designed by Alejandra Gutierrez

Interested in working together?

© 2024 Designed by Alejandra Gutierrez